
ITP Rebranding
Despite being a school of all things design, the current ITP logo leaves something to be desired.
So this week for visual design we were all challenged to redesign this lackluster logo. I took advantage of this assignment to improve my Illustrator skills, which I’m starting to feel more comfortable with after a few trying weeks. I wanted to do something old, with something new. I also wanted it to be clean and simple as much good designs usually are. I also wanted to showcase that, most importantly, this is a school of ideas. I think I was also spending way to much time with my Arduino and wires when I designed this. Here is my final result: